5 Surprising Ways to Partner with a GR to Create Ripples of Impact Before, During and After Your Event

One of the things I love about partnering with you, my stunning clients, is helping create customized experiences at events beyond visual notes. Here are some ideas for how to make the most out of working with your graphic recorder before, during, and after your next event!

Prior to the Event

Take some time to talk with your graphic recorder about ways to brand the event. While I DO NOT consider myself a logo designer, I do enjoy creating fun sketches that can be used for name tags and posters. A few new ideas I co-developed with the Fish and Wildlife Service last week included printing the sketch on the covers of notebooks, as well as the Powerpoint template for the event. AND T-SHIRTS!

You can also work with your graphic recorder to design custom illustrated worksheets for participants. These are especially useful in breakouts, or as an accountability tool for everyone to walk away with.

During the Event

If your graphic recorder is comfortable, make the most of their unique perspective by having them walk the group through the graphics they’ve created. I love doing this at the end of each day, or just before a final synthesis session so everyone refreshes themselves on the massive amount of work done, key ideas, and can use the charts as references to build on. V important - ask them ahead of time so they are mentally prepared to do this well!

Even better, co-present WITH your graphic recorder – last week one of the core team members developed a beautiful PowerPoint summary of their key takeaways while participants were in breakout groups. We tag-teamed walking the group through my charts each sharing themes we observed, and the participants got to soak in our different perspectives (and wacky humor) to reflect and build on the ideas.

Post Event

Ask your graphic recorder how you might continue leveraging the work they created moving forward. This might include simply sharing the digitized charts with participants, or could be a thoughtful follow-up email or social media campaign.

Another excellent add-on service is a summary illustration to distill the work into a communication tool that leadership or participants can share with people who didn’t attend, share online, and use in future meetings to spark memories of key ideas.

Are you ready to partner with a graphic recorder to make your event extra special?

Once again, thank you from my heart and soul for your support, great senses of humor, brilliant minds, collaboration and what you're each doing to make the world a better place.

Cheers,

Where in the World is ConverSketch?

Shepherdstown, WV: With the US Fish and Wildlife Service at the National Conservation Training Center creating a strategy to support their conservation work with effective social science. With a master’s degree in environmental communication, it was fun to have a deep understanding of content and connection with participants.

Minneapolis, MN: With chiropractors at Northwestern Health Sciences University’s Homecoming event. Not only did I learn about the history and future of chiropractic, I also got to graphic record in the Sea Life Aquarium next to the stingrays!

Loveland, CO: At Bill Reed Middle School infusing visual notes into classrooms! These 8th Graders rocked at visualizing the Bill of Rights!

Tales from New Jersey: Where the Field of Graphic Recording is Headed and How I’m Showing Up PART 1

Where do you find yourself thinking “I’m so at home right now, I feel surrounded by my people!”?

Last week I had the pleasure of getting to connect with MY people at the International Forum of Visual Practitioners (IFVP) conference. This year was special for me because I was selected to present a workshop session (more on that later) and got to shake up a few mental models about myself and the field.

Over the next few weeks, I want to share some key takeaways of where I see the field of visual practitioners going and how that is shaping my practice!

So this week, the first thought to actions shift I want to share is…

We are MORE than fun artists to liven up an event (although that’s part of what we do)!

As graphic recorders, we can provide value from the very first conversation by offering digital visual notes of a scoping or planning call to help our clients see their thoughts more clearly. This simultaneously shows how visual capture provides value in a tangible and relevant sample.

Better yet, attending a pitch or scoping meeting and providing live graphic recording to show even the most skeptical and budget-conscious decision-makers how powerful visualizing the conversation can be! This also serves to show how the facilitator you’re partnering with is different and more effective than the average bear.

The deeper mental model shift here for me is that as a graphic recorder, I have VALUABLE EXPERTISE and a UNIQUE PERSPECTIVE that can help my clients, and it’s MY RESPONSIBILITY to step up and share what’s possible when working together.

If this is a client’s first time working with a graphic recorder, they may not know all the dimensions and ways we can tailor our work to best support their group…unless we help them see what’s possible!

I also choose to show up as a Thought Partner for the facilitators and clients I work with by asking key questions like “What does success look like?” and “Why are you interested in having a graphic recorder at your event?” so I can listen and capture content that will best serve the needs of the group. And I provide a custom list of suggestions tailored to each client to help them continue to leverage the charts after the meeting to provide longer-term value beyond the event itself.

Looking for a visual thought partner for your next event? Let’s connect.

Once again, thank you from my heart and soul for your support, great senses of humor, brilliant minds, collaboration and what you're each doing to make the world a better place.

Cheers,

Where in the World is ConverSketch?

Montclair State University: Attending this year’s International Forum of Visual Practitioners conference!

Here’s a shot of me capturing a session for the inspiring change-maker Sita Magnuson (photo courtesy of the one and only Emily Jane Steinberg).

A stunning digital capture by Raquel Benmergui done during the session I gave on email marketing for our industry, where explaining what we do and why it’s valuable can be a challenge!

Want to Elevate Engagement in Your Virtual Meetings? Try Adding Graphic Recording!

Hello!

Have you ever been on a video conference call or webinar and noticed people look like they’re doing something else, rather than paying attention to the call? Maybe you’ve been there yourself…there’s an important email you wanted to start drafting…

Whether you’re in a virtual meeting, or one face-to-face, getting distracted by technology can be far too easy.

But what if technology could be leveraged to increase engagement instead?

One of the most powerful benefits of graphic recording is that participants see their ideas unfolding visually as they watch, allowing them to see patterns and systems, and feel like their ideas are being heard by the group.

With video conference platforms that allow screen sharing and a tablet, all of a sudden graphic recording has become more attainable, even if you have people calling in from all over the world!

Recently I’ve had the pleasure of capturing the ongoing series of discussions for ShapingEDU: “A community of dreamers, doers, and drivers shaping the future of learning in the digital age.” The live capture has been used by a global audience as they’re discussing or listening to panelists in an expertly-facilitated discussion and are shared, tweeted, and used to boost engagement around the webinars during and after each one.

Once again, thank you from my heart and soul for your support, great senses of humor, brilliant minds, collaboration and what you're each doing to make the world a better place.

Cheers,

Psst….Have a video call in the calendar?

Where in the World is ConverSketch?

IMPORTANT NOTE: You all know me by now, and know that I like a good adventure. The next one has been in the books for the past year – please keep in mind that from March 24-April 15 I will be rafting the Grand Canyon! Fortunately, I’ll be completely disconnected from phone and email during that time rolling on a river. Unfortunately, I won’t be available to partner with any clients during that time, but will look forward to opportunities to collaborate when I return.

On my way to Houston: I’m headed to a Neuroregeneration Symposium for a few days to capture cutting edge research on spinal repair.

In the Studio: Wrapping up a digitally illustrated video for a local business, and a strategic illustration on Early Childhood Education career paths for a local non-profit.

How to Explain the Value of the Graphic Recorder to the Folks Making the $$$ Decisions

Are you planning an event that you think could use some graphic recording, but the decision isn’t up to just you? Here’s a few ways you can help your team or leadership understand why it’s a great idea to get visual.

Start Planning Early: We all know there’s a million ways to spend an event budget. Make sure to reach out to your visual partner early on so you can be sure to have engaging, thought-provoking visuals to support your group!

Thought Partner: Find a visual practitioner who can help you understand your options about what’s possible and will help you craft custom elements and even processes that will make the most of your time together.

Science Rules: Graphic recording and facilitation isn’t just mesmerizing and fun, there’s a heap of science behind why it works! For example, did you know that the brain processes a visual 60,000 times faster than text (Semetko & Scammell, 2012)? Here’s a blog I wrote about the science behind graphic recording. And here’s a list of my favorite resources online and published, and if you want to geek out even more, ask me about my master’s thesis work around using graphic recording to help communicate complex science.

Money Matters: …and not just the operating budget for the event. Think of the value of the time (and salary!) of each person in the room. Why WOULDN’T you pull in someone who can help you make the most of your participants’ time? Bringing in a graphic facilitator to design a custom-tailored process or capture content visually can support your people as they make connections more quickly, think big, and collaboratively!

Once again, thank you from my heart and soul for your support, great senses of humor, brilliant minds, collaboration and what you're each doing to make the world a better place.

Cheers, Karina

Now you’ve got ‘em all convinced, let’s talk about your event!

Where in the World is ConverSketch?

Boulder: Working with startups and seasoned executives in the optics business to co-create and brainstorm ways to foster success on the leading edge of the industry. Thanks to Sanitas Advisors for the photo!

Windsor: Supporting the Town Board and municipal leadership as they envision and plan for their future!